The Strategy to Product Gap

Tue, 07 Jul 2026 09:00:00 -0600

Product leaders spend enormous energy translating strategy down, turning an executive narrative into a roadmap teams can actually build against. Almost none of that energy runs the other direction. In many organizations, nobody owns translating what teams learn while building (this feature didn’t move the metric, that segment doesn’t behave like the strategy assumed) back up into a change in investment allocation.

The result isn’t that strategy is wrong on day one. It’s that investment remains allocated the same way for two more quarters after the teams executing it already know it’s off, because there’s no structural path for that knowledge to travel upward and get acted on.

Investment-Allocation on David R. Longnecker - Converting Coffee to Code

The Strategy to Product Gap