As we run screaming into the new year, it’s the time of year that most companies are double-checking their roadmaps: comparing it to last year’s Q4 data, seeing what worked and what didn’t, and adjusting course accordingly (see my article about pivots vs. features).
Here’s a few suggestions for your roadmap.
In a recent blog post by Seth Godin, “Learning from the rejection,” he reminds us that we all grow from rejection.
Whether it’s a job interview, a startup pitch, or a pet project in your company’s department, rejection happens–a lot if you’re pushing boundaries and markets.
Is your product minimum AND viable? Let’s take a moment and dig into how functionality affects customer perception.