As we run screaming into the new year, it’s the time of year that most companies are double-checking their roadmaps: comparing it to last year’s Q4 data, seeing what worked and what didn’t, and adjusting course accordingly (see my article about pivots vs. features).

In a recent blog post by Seth Godin, “Learning from the rejection,” he reminds us that we all grow from rejection.

Is your product minimum AND viable?  Let’s take a moment and dig into how functionality affects customer perception.